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Day 0 · Every project starts here

We help projects get real users and keep them.

Distribution is where most AI and Web3 projects stall. PILLRZ helps ambitious teams build communities, run launches, and grow for the long run.

Scroll to follow a project from day zero to launchMove your cursor. Click anywhere.
350K+Users onboarded
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1.3M+Community members
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45K+Organic traders
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850+Ecosystem collabs
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80+Creators in network
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Step 01 · The four levers

Services

Everything a Web3 or AI project needs to grow, from the first community member to the top of AI search results.

We build engaged communities from scratch and scale them with systems that keep people coming back.

  • Discord and Telegram setup, moderation, and growth
  • Ambassador programs and engagement loops
  • Governance structures that give members a voice
  • Culture design that keeps members for the long term

We work with creators who actually understand your space, and build long-term partnerships with them.

  • Narrative-aligned creator sourcing
  • Campaign planning, briefing, and execution
  • Performance tracking and ROI measurement
  • Reach across YouTube, X, and Telegram

Credibility decides who wins in Web3. We help founders build trust with users, investors, and media.

  • Founder positioning and thought leadership
  • Media strategy and press coverage
  • Investor-ready credibility building
  • Crisis communication and reputation management

People now ask AI who to trust. We make sure ChatGPT, Perplexity, Claude, and Gemini find and recommend your project.

  • AI visibility audits across major LLMs
  • Content strategy built for AI retrieval
  • Brand positioning in AI-generated answers
  • Ongoing monitoring with our tool, Pulse
Community Building
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Step 02 · The order we pull them in

The Journey

Follow one project from day zero to launch, and watch where we put the effort at every stage. The order is the method.

Sample projectDiagnose
TimelineDay 0
0
Growth score
Momentum
Weakest signal: AI visibility
Where the effort goes100% research

Step 03 · Who has walked it

Our Clients

We've helped Web3 and AI projects grow from zero to hundreds of thousands of users.

0K+
Users onboarded at TGEs
0+
Ecosystem collaborations
0+
Creators in our network

Step 04 · Where they ended up

Results

Real projects, real outcomes. Each one is tagged with the stage of the journey it shows.

Launch stageTGE Campaign
AI protocol

End-to-end TGE launch. Designed the user acquisition funnel, ran KYC campaigns, and coordinated influencer pushes across 12 markets.

60K+ users onboarded at launch
Stage 1Community
DePIN network

Built and scaled a DePIN community from zero. Designed engagement loops, governance structures, and a culture that kept members around.

150K+ community members
Stages 1 to 2Growth Campaign
Web3 network

Full-stack growth campaign. Community activation, content strategy, and partnership outreach across Web3 ecosystems.

45K+ organic users acquired
Stage 3Ecosystem BD
Web3 infrastructure project

Brokered ecosystem partnerships across DeFi, NFT, and infrastructure protocols. Built a partnership pipeline that compounded reach quarter over quarter.

200+ collaborations brokered
Stage 2KOL & Influencer
Crypto brand

Managed a network of 80+ narrative-aligned creators across YouTube, X, and Telegram, focused on long-term credibility.

Sustained organic growth across 3 quarters

Step 06 · Who walks it with you

The Team

Small team, big results.

Soman Yadav
Soman Yadav
Co-Founder & CEO
Ankur Bhardwaj
Ankur Bhardwaj
Co-Founder & COO

Step 07 · Your day zero

Ready to grow?

Every project on this page started with a 15-minute call and an audit. Tell us where yours stands, and we will tell you which lever to pull first.

Book a 15-min call or email soman@pillrz.com